Director Marketing Jobs Vacancy in Los Angeles Football Club Banc California Stadium Entertainment Los Angeles
- Director Marketing
- Los Angeles Football Club Banc California Stadium Entertainment
- Los Angeles CA
- 25 May, 2018 27 days ago
Los Angeles Football Club Banc California Stadium Entertainment Los Angeles urgently required following position for Director Marketing. Please read this job advertisement carefully before apply. There are some qualifications, experience and skills requirement that the employers require. Does your career history fit these requirements? Ensure you understand the role you are applying for and that it is suited to your skills and qualifications.
Follow the online directions, complete all the necessary fields, and provide all relevant information so your application is submitted correctly. When you click the 'Apply this Job' button (open in new window) you will be taken to the online application form. Here you will be asked to provide personal and contact details, respond to employment-related questions, and show how you meet the key selection criteria.
Director Marketing Jobs Vacancy in Los Angeles Football Club Banc California Stadium Entertainment Los Angeles Jobs Details:
Banc of California Stadium Entertainment (BOCSE) is responsible for the booking and operation of all events at Banc of California Stadium, other than MLS matches of the Los Angeles Football Club (LAFC), including: headline music concerts, radio shows, music festivals, and multi-cultural music events; international, national and local sporting events; a wide range of special events with top brands and Fortune 500 companies such as corporate, convention, trade, and brand communication events; charity events and fundraisers; public events at the national, regional and local level; experiential events and installations; fairs and festivals; and private events and celebrations. In addition to events at Banc of California Stadium, BOCSE will also host large scale concerts and sports events at the Los Angeles Memorial Coliseum and multi-stage, large scale music festivals incorporating the Stadium, the Coliseum, and adjacent grounds of Exposition Park. Banc of California Stadium is a brand new 23,000 capacity venue located in the heart of Los Angeles in Exposition Park. It is also the home of the Los Angeles Football Club. POSITION SUMMARY: This position is responsible for developing advertising and promotional campaigns for all concerts and non LAFC sports events, identifying strategic marketing partners and executing various promotion and cross-promotion opportunities, buying all-forms of media, venue and venue brand marketing, and marketing to special event industry. Banc of California Stadium Entertainment is a new and fast-growing company looking for the next dynamic and driven member of our team. If you think that’s you, please review the full job description below and directions on how to apply. ESSENTIAL FUNCTIONS:
Concerts and Sports Events
Develop detailed advertising and promotional campaigns for events at Banc of California Stadium and the surrounding park land.
Accountable for building and maintenance of all shows and promotions on the Stadium website and all other marketing assets.
Responsible for analyzing past performances of related events to determine how to reach targeted demographic for maximum ticket sales.
Collaborate with the booking team to create unique pitches to entice promoters, agents, managers and artists to choose Banc of California Stadium as their next play.
Identify strategic marketing partners and opportunities.
Work closely with Promoters and producers to provide pertinent market research and interpretation of data.
Cultivate strong working relationships with multiple partners across the country, including promoters, management teams, booking agencies, and other industry stakeholders.
Develop a deep and mutually beneficial working relationship with key entities such as the Los Angeles Football Club and the University of Southern California in order to maximize cross promotional opportunities.
Responsible for maintaining social media accounts and activity, crafting promotional announcements, replying to messages, and organizing promotional events.
Design weekly email blasts and work to manage email database lists and information.
Purchase and manage all radio, print, TV, digital, and outdoor advertising and promotions as directed by each event's marketing plan.
Work with all media sales representatives to achieve maximum ROI.
Compile invoices, reports, and other related materials for show settlements.
Work with production and venue staff to direct pre-show and day-of-show marketing and press activities.
Work closely with promoter marketing contacts to manage all digital advertising campaigns including Facebook, Google, Retargeting, etc. as directed by show’s marketing plan.
Oversee effective street team and grassroots marketing efforts with local market contacts.
Plan, produce, and oversee execution of marketing and communications plan activities including media, promotions, website, and collateral materials.
Develop materials to deliver the Special Events messages, create and send emails.
Provide support and assistance in planning, developing, producing, and delivering marketing and communications materials.
Manage development, production, and distribution of promotional and collateral materials.
Develop and oversee the communications calendar to ensure timely execution of the program.
Manage social media outlets to spread the word about all that BoCS has to offer.
Prepare written materials including press releases, trade show collateral, magazine ads.
Responsible for ensuring accuracy in information, proofreading and approving ads/tickets/invites that use stadium logos.
Analyze marketing and communications programs and make recommendations to selling strategy and tactics to increase effectiveness.
Maintain and update databases for emailing lists.
The individual must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job, with or without reasonable accommodation, using some other combination of skills and abilities.
Bachelor’s degree from an accredited College/University required, major in Business or Marketing is preferred.
6-10 years of related work experience required; live concert/professional sports setting preferred.
Must possess exceptional communication skills – both verbal and written.
Ability to multi-task and handle several projects at one time both individually and through cross functional teams.
Self-starter and independent working style, including following through on projects and following up with team members on open items.
Strong organizational skills with the ability to prioritize work activities effectively and use time efficiently.
Working knowledge with a variety of ticketing platforms (TicketMaster, AXS, SeatGeek, etc.) is helpful.
Must be able to work nights, weekends, and holidays as the event calendar requires.
EQUAL EMPLOYMENT OPPORTUNITY:
LAFC strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
LAFC recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. LAFC may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting and search firms.
Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by the employer for a visa.